Friend of the earth it's called. What a wonderful sentiment and it was so attractively designed that I initially bought it in a store in Sisters OR. That one was the brass/gold color, which I don't wear these days but it was so attractive that I got it anyway. Who can not love bees and all they represent?? I'd not heard of this company before so when I looked it up I found the ring was also available in sterling silver. Which I only wear. So I ordered it immediately and now wear them both, mixing colors. Couldn't be happier with the product.